Retail Mafia collaborate with Boost for boosted series Motorola i835

Next time you hear that annoying two-way alert followed by a "Where you at?", take a look in the owner's direction, because he/she might have one of the 300 ultra-limited edition boosted series Motorola i835 Boost Mobile phones by Retail Mafia. With the six members of the collective (J. Money, Frank151, alife, aNYthing, Situationormal, and SSUR) providing designs for the project, each mobile comes in its own stainless steel briefcase (not suitable as a belt clip) complete with thumb board, desk/travel chargers, headset, cleaning cloth, and t-shirt. These sets went on sale a few days ago at four retail and two online locations, so chances are they're gone by now — unless they were going for a million dollars each, in which case you might still have a shot. Click on for a look inside the exclusive case…

[Beanie @ Dec 19th 2005 2:38AM]

Although I know that the "Where you at?" campaign perfectly hits the target demographic, it just makes me shudder each time I hear it. Leave it up to corporate America to rewrite proper grammar.

[Brian Witz @ Dec 19th 2005 2:38AM]

Correction-FYI

I enjoy your posts-thought you might like to know.

"each mobile comes in its own stainless steel briefcase (not suitable as a belt clip)"

This briefcase is aluminum NOT stainless steel.

[gingerrabbit @ Dec 19th 2005 2:38AM]

I looked up "FUGLY" in the dictionary and there was a hi-res photo of these phones.

[Max @ Dec 19th 2005 2:38AM]

I really really hate self-important soho retail hipsters. A lot.

Being cool is not about what you own.

[Black Lion @ Dec 19th 2005 2:38AM]

Max, if people knew that being cool wasn't about what you own, the whole economy would collapse.

[Joey Geraci @ Dec 19th 2005 2:38AM]

Especially if what you own is NOT cool.

[yawner @ Dec 19th 2005 2:38AM]

max, talk about self-important (read your own comments again).. and correction, max, they're not soho retailers-- sorry to be a snotty nitpicker... they're in the lower east side-- most of them have probably been there longer than you've been in williamsburg, or wherever you've moved to after graduating from brown or lewis & clark.

but as usual, retail mafia has tried Oh So Hard with their graphics.. yawn..

[Max @ Dec 19th 2005 2:38AM]

Yawner: buzz off. I'm no hipster getting money from home to support a diesel, bape, and supreme habit. I'm not a hipster at all, just someone tired of being surrounded by a ridiculous consumption-based retail 'culture' where how cool you are revolves around what nikes you're wearing or how limited edition your $120 bape t-shirt is.

Anyway, I could come up with a more original phone graphic in an hour.

[lecco @ Dec 19th 2005 2:38AM]

boost mobile = poser mobile

"fees, shorty, fees!"
"25 cents to connect, yo!"

those commericals are hilarious.

[Pax @ Dec 19th 2005 2:38AM]

Does anyone knows how to cut the right shapes into the foam so that it doesn't look like crap?

[Tim @ Dec 19th 2005 2:38AM]

anybody see aqua teen last night? it was all about shake selling out to boost mobile... and at the end, axe body spray managed to squeeze his way into the credits. that's my story.

[fogd00d @ Dec 19th 2005 2:38AM]

Hey, Max -- agreed with all your points. Don't sweat the obviously younger set defending this corporate attempt to sell individualism.

Rest assured the only ones still buying into this mentality are either a) still living at home or b) over-funded firstborns or c) bar-stars who have to work all day selling phones and consumer electronics to buy this crap.

Naturally, they make themselves feel better for wasting their money by telling themselves that everyone else is just a jealous hater. Way to parrot that corporate line, hipsters. You're so pwned you don't even know it.