Wii success took EA by surprise
John Riccitiello, the new CEO of Electronic Arts, made a surprising concession regarding EA's recent strategies, saying that they failed to anticipate the insane success of the Wii. Instead, they put the greatest portion of their next-generation investment into PS3 games, which is kind of unfortunate for everyone. Riccitiello categorized the focus on Xbox 360 and PS3 games as EA being on "the wrong horse." We'd argue that they didn't back any horse sufficiently. Their next-gen sports games, for example, were feature-poor compared to their last-gen contemporaries.
We don't know about this year's PS3/360 sports games, but expect EA to shift more and more heavily to the Wii, especially with games from their newly-formed EA Casual division. We've already got MySims and Boogie on the way, two games that bear more than a passing resemblance to quality product. Oh, and Blocks.
