"[W]hen I showed the iPhone to people during that trip and in the days afterward-especially people under 25-the most common reaction was, "I have to have this," sometimes followed by a quick, if alarmingly reckless, consideration of what might need to be pawned in order to make the purchase.... And there it is: one of the most hyped consumer products ever comes pretty close to justifying the bombast."
Baig puts it this way: "[W]ith a few exceptions, this expensive, glitzy wunderkind is indeed worth lusting after... That's saying a lot. After months of hype, Apple has delivered a prodigy - a slender fashion phone, a slick iPod and an Internet experience unlike any before it on a mobile handset."
Interesting tidbits from both reviews: Levy got a call from Steve Jobs during his evaluation period, just to check on how he was doing (!), and he noted the new thinking behind Apple's buy-it-and-go-home iTunes activation plan. Baig's article includes a sidebar entitled "The Quest Begins" with the get-an-iPhone strategies of a few would-be buyers, and Baig encountered a feature I haven't seen mentioned anywhere else; when he finished watching A Bug's Life (it would have to be a Pixar film) on his iPhone, the device asked him if he wanted to clear the movie from memory to reclaim the space. Nice.
via Apple 2.0