Beginning in October, savvy Target shoppers looking to jump onto the Blu-ray bandwagon can join the party with a standalone Blu-ray player. The Sony BDP-S300 Blu-ray player will be offered in addition to the PS3, providing consumers with a decision for their Blu-Ray movie watching. With another "tug" in the HD tug-of-war, Blu-ray gets a bonus as being alone on the shelving space for standalone players. Target has yet to announce plans to begin offering HD-DVD standalone players (not counting the already offered Xbox 360 add-on drive). As far as retail space for HD discs, Target has still confirmed they will continue to sell both Blu-ray and HD-DVD discs, alongside the standard DVD movies.