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New iPhone Ad: Game Changer

Cory Bohon

Apple released a new iPhone ad last night, and I know of at least one person that will like this one. They're continuing to show off the App Store, and just like last time, they are featuring an individual application. The MLB (At Bat) application is the lucky player for this edition.

The narrator says, "It can be a score checker, a live pitch updater, or video highlight player. But any way you cut it, it's officially a game changer."

The new commercial is called "Game Changer" and can be viewed from the iPhone ads website.

Thanks to Jack and others for the tip!

Cory Bohon has been a Mac and iPod user since 2004, you can find him writing for his personal blog on In the past, Cory has developed such Mac software as Dockables (available at, which has had well over 500,000 downloads. Other projects include Microtec Web Design and CocoaApp. Whilst you can still find Cory writing on this blog, he also writes for TUAW (The Unofficial Apple Weblog) which is within the AOL family of blogs. He has also written for Mac|Life Magazine as a part of their iPhone Handbook (a one-off quarterly issue of the magazine devoted to the iPhone). You can find other publications by Cory on the publications section of his website. Cory is currently a student in South Carolina. He is attending the University of South Carolina where he is majoring in Computer Information Systems (CIS) with an emphasis on application development and network security. Upon graduating, he hopes to go into the IT or application development field.