Tucked in between the "worst kept secret" PSP Go and motion control demos at its E3 press conference, Sony also revealed new content for the PlayStation Network video service, and the ability to download video directly to the PSP, no PS3 or PC intermediary needed. No word on when to expect the new content exactly, but it will include video from Showtime Networks, Starz, G4 & E!, Summit Entertainment, The Weinstein Company, HDNet & Magnolia Pictures, Anime Network, Media Blasters, Right Stuf's Nozomi Entertainment, Starz Media's Manga Entertainment, Toei Animation, Viz Media, WEP, UFC, TNA and Video Action Sports. Looks like Sony will have easy on the go access to video store content up and running before Microsoft gets its Zune integration act together, but whether that compares to 1080p instant streaming promises remains to be seen (Hint: first one with direct Hulu access wins, we're just saying, guys.) Check out Sony's trailer embedded after the break.

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Sony adds PSP access to PlayStation Network video store, 16 new content partners