While the players who were taken for those billions will certainly be less excited by this news, Curzon accomplished something that's becoming less and less common in the game. For every player that uses cunning to profit in New Eden, there is a horde of player alts who resort to copy-paste scams in local chat at most any mission and trade hub in EVE. As these players simply try to profit from mislabeling items in contracts or spam local chat with the ubiquitous "I'm quitting EVE. Send me ISK and I'll send you 10x back!" garbage, Curzon aimed much higher and cultivated an image which he used to draw his marks in.