Sure, it's great for those among us with "self restraint" (or whatever) who'll simply purchase one or two titles and not go totally bananas, but what of us folks with ... control issues? Well, yeah, we suppose there's always the rental options being equivalently discounted. Thankfully, the sale only lasts through Monday (at 11:59PM ET), otherwise we might end up with another two or three copies of AaaaaAAaaaAAAaaAAAAaAAAAA!!! -- A Reckless Disregard for Gravity ... which is only $7, by the way. Dammit!