Angry Birds doing a movie tie-in as well
Hot on the heels of the announcement that Doodle Jump will be working with Universal to promote the upcoming Hop movie, Angry Birds developer Rovio Mobile confirmed it will be producing a new version of Angry Birds set in Rio. This new version will be used to promote the upcoming movie Rio, which is being produced by 20th Century Fox and developed by the folks behind the popular Ice Age series of animated children's movies.
The movie will follow the adventures of two blue macaws, Blu and Jewel, who will also star in the new Angry Birds game. The amusing trailer for the game is included after the break and is worth a look for Angry Birds fans. The game will debut in March and will feature 45 new levels with additional levels available via app updates. This move by Rovio is yet another example of Hollywood eyeing the iOS platform for promotion and profits. This trend was kicked off in a big way when Disney acquired Tapulous, the developer of the popular Tap Tap series of games, and this is probably far from the last we'll see of it.
You can check out the movie trailer after the jump.
[Via touchArcade]
