As much as some may poke fun at Facebook and other social media based games, those games have an enormous market share that's still growing. Let's face it: These games attract not only all manner of gamers but also the most casual of non-gaming users, such as your Great-Aunt Martha or partners who generally dislike video games. With that in mind, Edge caught up with Richard Garriott at DICE Summit recently to catch up on how things are progressing with his foray into the social gaming world: Portalarium.

While we knew about Portalarium's initial offerings such as the card game, it appears that the company has much bigger plans in store. Garriott discusses the success of many of the titles in the social gaming space and how that relates to his own personal world-building experiences with Ultima Online. Further, he notes that Portalarium's current main title is "not a game about farming... operating a shop... [or] managing your pets." There is also some discussion of making in-game purchases tie to microlending sites like Kiva to benefit projects in other countries, which is certainly worth reading as well. If you're curious about where Portalarium is going or interested in reading some ideas from an industry vet, then pop over to Edge and check out the full interview with Garriott.

This article was originally published on Massively.
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