The UK games industry is going through a bit of a rough patch, but Sega will hopefully slow the brain drain by opening Hardlight, a new studio located in the West Midlands. The "boutique" developer will work on "high quality, innovative game experiences for both current and future platforms," with its first project, a Vita title, due in late 2012.

As Eurogamer points out, Hardlight is likely the new studio mentioned by a Sega exec last June, formed by folks from the defunct Sega Racing team.

The UK could use all the major publisher support it can get at the moment. The past couple years have not been kind.

This article was originally published on Joystiq.