Nintendo's new spokesman is cute, famous, a dog

Nintendo's newest spokesman may not be as funny as Sony's Kevin Butler, but darn it if he isn't more adorable. Nintendo has hired Uggie, the Jack Russell pictured above, to promote Nintendogs + Cats for 3DS. The gig should be simple after Uggie's previous role in The Artist, 2011's silent, black-and-white film from Michel Hazanavicius.

Nintendo may not know what it's getting into with this dog. The kind of personality it takes to star in a silent period piece about tap dancing won't be the easiest to work with on a managerial level, and Uggie and his owner, Omar Von Muller, will probably require trailers stuffed with Milkbones and bitches. Probably.

This article was originally published on Joystiq.