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If you've ever baulked at the price of Leica's rebadged Panasonic cameras, then spare a thought (or some change) for the anonymous buyer of this 1923 0-Series snapper. Vienna's WestLicht Photographica auctions flogged the prototype for €2.16 million ($2.77 million) and is now the most expensive camera ever sold -- beating this $1.9 million 0-Series from last year. If you'd like to see the surprisingly relaxed way the auctioneer handles the recession-baiting sale, head on past the break for the footage.

[Thanks, Rakesh]

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You think your Leica's expensive? This one cost $2.8 million (video)