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Nokia remakes its remade 3310 with... 3G
As companies continue to pull open our wallets through the nefarious magic known as nostalgia, Nokia is back with another attempt to syphon some more disposable income from millennials and... whichever generation came before them. The re-reheated Nokia 3310 3G has, yes, 3G, which upgrades the 2.5G of the relaunched dumbphone, but still trails the LTE (4G) speeds we're used to. (Not that technical specs matter if you're interested in buying one.) It'll arrive with new Azure and Charcoal color options -- and silver buttons -- but that's pretty much the only other things that have notably changed.
The new Nokia 3310: What’s changed?
Who knew stringing four numbers together and slapping it on a feature phone could evoke such a strong consumer reaction in 2017? Ever since HMD Global won MWC by announcing the new Nokia 3310, millennials have been frothing at the mouth in anticipation. The hype is somewhat understandable. For many people, the original Nokia 3310 would've been a totem representing their first taste of freedom. An unsupervised connection to friends; a plaything for idle hands. Many things have changed in 17 years, of course.
The new Nokia 3310 is too basic for 2017
Nostalgia's a funny thing. It makes us leave the house in the dead of night to imprison a wild Clefairy and scramble over each other to buy an NES Classic Edition decades after we sold our original consoles for a pittance at yard sales. Companies are always finding new ways to push our sentimental buttons, and for HMD Global, that means launching a new Nokia 3310 more than 16 years after the original made its debut in 2000. But does anyone really have fond memories of a cellphone that was only good for calling your dad to come pick you up from school?
Say hello (again) to the Nokia 3310
The rumors were true. The Nokia 3310 is back. Courtesy of new brand owner HMD, the phone is returning with a mixture of 3310 charm and some specification upgrades. The good news: It's cheap (around $50), it has Snake, along with those nostalgic ringtones of yesteryear, and it seems pretty darn indestructible. It's an iconic phone, but one that's over 15 years old. That's a long time in mobile. Still, a lot of people are going to want one. Do you?