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How to hide tiny artworks in your URLs
We all know the humble URL; it tells the internet where we want to go. But, as digital artist Alexander Reben discovered, it can do so much more. It turns out that entire webpages can live within its character string -- you just need to know how to build them. Reben does, and has been using a technique he developed to hide tiny works of art -- like digital treasure chests -- in your browser bar.
Mercedes gives first responders an AR view of its cars
Only advertisers love QR codes, but Mercedes-Benz actually made them useful in the real world. By putting the codes on the B-pillars and gas doors of its vehicles, firefighters can use its Rescue Assist app and quickly figure out how to help folks involved in an accident. The automaker made the latest version easier to use by adding augmented reality (AR) and 3D visualization features. That lets first responders see dangerous components -- like fuel lines and high-voltage components in electric and hybrid cars -- overlaid on the real-world vehicle, Pokémon-style.
Air Berlin's latest iOS app can push boarding passes to your Pebble
Still carrying a paper boarding pass when you travel? Air Berlin's got a new way to go green this Earth Day. The airline's iOS app now sports Pebble integration, letting you display boarding passes and flight information on your smartwatch. You can pull up the QR code-style pass on your wrist when it's time to board -- the agent will be able to confirm your seat and flight info as soon as you scan, eliminating the need to pull out your phone as you queue up at the gate. Air Berlin is the second airline to offer this feature -- Vueling teamed up with Sony to add boarding pass functionality to the SmartWatch 2 just last month -- and we can only hope US carriers will follow suit.
Xbox One to let gamers scan download codes using Kinect
Many console gamers know the drudgery of entering a download code with a gamepad or keyboard. Now that Kinect is part and parcel of the Xbox One experience, however, they'll always get to skip that step: Microsoft's Marc Whitten has revealed that system owners can scan the codes with the Kinect camera. While this is really an extension of what the original Kinect can do -- Kinectimals takes advantage of QR codes, for example -- it should be a big help for gamers who'd rather be playing than typing.
Austrian city builds public library with nothing but QR codes, NFC and stickers
Strangely, the Austrian city of Klagenfurt doesn't have a public library, even though it hosts the Festival of German-Language Literature. However, an initiative dubbed Project Ingeborg is turning the municipality into a book repository of sorts with 70 QR code and NFC chip-equipped stickers. Plastered throughout town, they direct users to web pages where they can download public domain works, largely from Project Gutenberg. Oftentimes, e-books will be located in relevant locations -- so you'll be sure to find Arthur Schnitzler's The Killer near the police station, for example. Come August, the team behind the effort will partner with local talent to distribute books, music and other digital content too. In an effort to build a stronger bond to the location, the organizers have prevented search engines from indexing the links, so you'll have to visit Klagenfurt to access the curated goods. If you'd like to turn your city into a library, the group hopes to release instructions for replicating their system soon. [Thanks, Michael]
Apple demos Passbook, a one-stop shop for tickets and boarding passes
From airline and train boarding passes to concert tickets, we've seen a variety of tix make their way into the digital realm at venues around the world. With today's announcement of Passbook, the hard copy credential may soon be a thing of the past. Speaking on stage at Apple's WWDC keynote, VP of iOS Software Scott Forstall demonstrated the feature with United boarding passes, Fandango movie tickets and a Starbucks gift card. While none of these examples are making their premiere debut, Passbook will certainly make the QR-code-based stubs more user-friendly, while also increasing awareness among folks who continue to opt for paper while doubting the usability and authenticity of a digital counterpart. Passbook is also location aware, bringing up a Starbucks card as you approach a shop, for example. You can also get updates related to your stored credentials, such as a gate change announcement with a pending United boarding pass. The feature will come bundled with iOS 6, set to launch this fall. Check out our full coverage of WWDC 2012 at our event hub!%Gallery-157917%
Monmouthpedia: Wikipedia's very own QR-coated Welsh town (video)
Wikipedia's credence as a fount of reliable knowledge is indubitably dubious. That said, its penchant for community contribution is what's snowballed the site into a go-to digital destination for most online denizens. But forebear of a QR-indexed, former principality? Surely, there's a limit to the social web's reach. Well, come May 19th, that odd, but apt distinction will officially encapsulate Monmouthpedia, née Monmouth, Wales -- an experiment in informational graffiti. The project, originally born from a Bristol-based TEDx talk, has taken half a year for founder John Cummings to execute given the need for County Council and local business support, the installation of a pervasive, free WiFi network and additional article contributions from site volunteers. And thanks to QRpedia, curious mobile-wielding tourists that chance upon the quaint Welsh town will need only to scan the omnipresent codes for an easy redirect to a corresponding language-appropriate article. Lest you think this web-to-real world experiment is merely a one-off, bear in mind those code-bearing ceramic plates are built to last. Hop on past the break for a French-subbed informational video tour.
Newsflash uses high-frequency light to transmit data from iPad to smartphone, we go hands-on (video)
MIT's Media Lab is chock-full of cutting-edge tech projects that researchers create, then often license to manufacturers and developers. One such project is called Newsflash, and uses high-frequency red and green light to transmit data to the built-in camera on a receiving device -- in this case Samsung's Epic 4G. The concept is certainly familiar, and functions in much the same way as a QR code, generating flashing light that's invisible to the human eye instead of a cumbersome 2D square. In the Media Lab's implementation, an iPad is used to display a static news page with flashing colored bands at the top, representing just a few vertical pixels on the LCD. As the device presents the standard touch experience you're already familiar with, it also broadcasts data that can be read by any camera, but flashes too quickly to be distracting or even noticeable to the naked eye. A NewsFlash app then interprets those flashes and displays a webpage as instructed -- either a mobile version with the same content, or a translation of foreign websites. As with most MediaLab projects, Newsflash is simply a concept at this point, but it could one day make its way to your devices. Jump past the break to see it in action.
Student's push to make Raleigh more walkable relies on homemade signs and QR codes
Walking is apparently underrated. So University of North Carolina at Chapel Hill student Matt Tomasulo decided to engage in some "guerilla urbanism" in January with fellow fans of bipedal activity, posting 27 signs at three Raleigh, NC intersections as part of the "Walk Raleigh" project. The cardboard and vinyl signs contained snippets about how many minutes it would take to walk to must-see destinations like Raleigh City Cemetery, as well as QR codes for downloading directions. Like the activity it promotes, Tomasulo says the idea behind the project is simple: It's OK to walk. Apparently, Tomasulo and his buddies did such a great job with the signs that it took the sharp folks at the city government a month to catch on and take the stuff down. The city has since walked back its opposition to the signs, however, and put them back up as part of a 90-day pilot project. In the meantime, Walk Raleigh has turned into a Walk [Your City] Kickstarter campaign to put your wallet where your feet are.
Google demos QR code Gmail access, claims something better in store
What's the big G up to here, then? It seems the Gmail team has been tinkering with a new secure method of accessing your precious email. Type your credentials into your phone, then scan a QR code in the browser to log in. It's ideal for public machines where typing your password might gift your credentials to any key-logging software. Sadly though, it seems the venture was just an experiment, with Google employee Dirk Balfanz confirming so on his Plus account. So, we might not be accessing our Gmail sans keyboard anytime soon, but with said staffer also teasing that his team are working on something "even better" who knows how we'll be logging on in the near future -- let's just hope it's not this.
MasterCard demos Google Wallet, QkR platform for mobile payments
You've most likely heard plenty about NFC-capable smartphones, but little in the way of actual real-world uses for the chip. Well, MasterCard's looking to change all of that, and throw in a few innovations of its own courtesy of its in-house R&D labs and Google. Shown off at an event today, the company demoed the Google Wallet application we first learned about back in May -- which is gearing up for an official launch sometime "soon." Running on Sprint's Nexus S 4G -- with a planned expansion to multiple devices -- users can connect a Citi MasterCard account to the service, and tap-to-pay at any retail location outfitted with a PayPass station. The transactions take place as instantaneously as you'd expect, with spending alerts notated automatically in-app, as well as via text message. If you're the paranoid type or just a spendthrift, the app offers plenty of options to set spending limits, approve / block purchases via category (i.e. dining, entertainment) and enable alerts for overseas activity. Currently, the Google Wallet service is Android-only, and that's probably a direct result of the AT&T, Verizon and T-Mobile backed mobile payment rival, ISIS. But the company's also got one eye fixed squarely on the future -- scheming up alternate implementations for payment on-the-go through its MasterCard Labs division. Focusing on its QkR platform (an obvious play on QR codes), these concepts ranged from television audio signals encoded with purchase data, audible to a phone running the QkR app, or fast-food tabletops embedded with NFC and QR codes that'll allow customers to scan for coupons, order remotely and apply the discount -- all without leaving their seats. The most interesting use of the new platform, however, had nothing to do with mobile phone use and everything to do with an Xbox Kinect. Utilizing the gesture recognition tech, items could be selected on-screen by holding your hand over an item and navigating through the checkout process. We know, yet another great proof-of-concept, but tuck away that cynicism for a second -- a company representative confided to us that soft-pilot testing of QkR is already underway, with an official announcement slated in the next two weeks. And don't worry about it being a Google OS-only affair, QkR's been tested across iOS, Windows Phone Mango and even BlackBerry. Whether or not the innovative payment system'll launch with all of these mobile OS on-board wasn't clear, but we were assured there'd be at least two partners on board. Jump past the break to get a close-up view of our hands-on with the future of payment. %Gallery-133981%
Comscore finds 6.2 percent of smartphone users scan QR codes
QR codes may be turning up in more places than ever these days, but are people actually using them? According to market research firm Comscore, at least some of them are -- 14 million in June in the US alone, to be specific, or about 6.2 percent of all smartphone users. As for who makes up that slice of the smartphone market, Comscore says that just over 60 percent are male, 53 percent are between the ages of 18 and 34, and 36 percent have a household income of $100k or more. Folks are also apparently more likely to scan QR codes at home than at a retail store, and magazines and newspapers edge out websites or product packaging when it comes to the top source of the QR code being scanned. So, not exactly an explosion in use, but still fairly impressive for a weird-looking barcode that was rarely seen outside of Japan until a few years ago.
Dutch coins feature QR codes, promise 'surprises'
Governments cram all manner of bizarre imagery onto the back of currency, so really, what's a few little QR codes between treasury departments? And heck, who are we to suggest that these new coins from the Royal Dutch Mint aren't the beginning of a larger barcoded money trend? The mint is celebrating its centennial with two new QR-packing collectable coins. The codes bring their owners to the mint's website, which promises a "surprise," once the coins are officially available later this month. Some sort of cloud-based vending machine, perhaps?
CCP hides valuable information within QR code
Being a bit devious and underhanded in EVE Online is pretty much the basic standard of interaction. CCP's flagship game has built itself a reputation of rewarding the clever and the analytical, but the developers themselves have only occasionally taken part in the antics themselves. The development team has gone a step further this time, however, posting a bit of valuable information for fans... in the form of a QR code, with no further hints for players. Players with smartphones and other QR readers have already deciphered the meaning of the square, which promises a fan gathering at PAX East in Boston. There will be developers, drinks, and an event exclusive, but players will be required to mail their first and last names as well as their character names to paxeast2011@ccpgames.com in order to attend. It promises to be a fun time for EVE Online fans -- and while it's a bit of a sneaky way of making the announcement, really, it's par for the course. [Thanks to Prime Synergy for the tip!]
EPA's letter grade automobile stickers could bring QR codes to car windows in 2013
Ever wonder how the world would still turn after MPG stickers were updated to take hybrids and EVs into consideration? Wonder no more. Purportedly, the Environmental Protection Agency is planning to decide by July's end whether it'll require "emissions grades" on all new vehicles. We're told that said stickers would resemble those shown above, complete with a QR code that could be scanned by any smartphone for more detailed information on how a grade was decided upon. As the story goes, cars would be graded from A through D, with a score of F presumably omitted for political correctness. If implemented, it wouldn't require automakers to slap these onto their rides until the 2013 model year, but as you'd expect, said car companies aren't exactly pumped about the idea. As of now, 40 percent of the vehicles on American roads would receive Cs or Ds, and Ohio's own Rep. Steven LaTourette had this to say about it: "Those who live in Planet Reality might need a minivan or SUV to haul around four kids in child and booster seats, and have room for luggage and a family dog. Thanks to the EPA, they'll be lucky to find a vehicle that gets a C." In truth, he's dead right, but there's always two sides to every story. To counter the obvious, automakers are instead backing "a more modest labeling redesign" that's not quite so jarring to consumers. Ah, the wonders of compromise.
Pioneer shares affordable line of speakers, snobs sob
After releasing a bevy of value-packed Elite receivers, iPod Docks, and Blu-ray players in recent months, Pioneer has now announced a new line of entry-level speakers just in time for man cave upgrade season. Consisting of the SP-DS21-LR and smaller SP-BS41-LR bookshelf monitor, the SP-FS51-LR floor standing mini tower, the SP-C21 center channel, and SW-8 sub, the entire line is on sale now at selected retailers for a reasonable $79 to $199 depending on the component. Despite these wallet-friendly price tags though, all of the speakers sport higher-end details like radio frequency bonded, curved cabinets, improved multi-component crossovers, and gold-plated five-way binding posts -- which seems to fall nicely in line with Pioneer's recent recession-appropriate bang for your buck approach. In case that idea alone wasn't enough to make audiophiles roll over in their acoustically-perfect coffins, Pioneer's release also says the speaker packaging will feature QR barcodes that, when scanned, will direct consumers to YouTube videos of lead designer Andrew Jones discussing the new line. Luckily for you, we've embedded the video along with the full PR after the break, so you can skip the unnecessary mobile hassle and get straight to the unintentional laughs.
Weather Channel distributes Android app via on-screen QR code
Google's been doing some pretty slick stuff with QR codes lately, and now it looks like The Weather Channel's getting in on the fun -- it's running a little on-screen graphic prompting Android owners to download their app by scanning their TV screens. Sure, it's not the craziest thing in the world -- it just takes you to the Android market listing -- but it's certainly fun, and one of the more mainstream uses of QR codes we've seen in a while. Check the video after the break. Update: We originally said it takes you to the webpage; in actuality, it takes you to the Android market. (Thanks, Caleb!)
Google Goggles brings visual search to Android; Favorite Places brings QR codes to restaurant reviews
Looks like Google's been busy on the camera tip lately -- not only is it launching a new QR code-based Favorite Places mobile search product today, it's also demoing Google Goggles, a visual search app that generates local results from analyzing mobile phone images. Favorite Places isn't super-complicated, but it sounds like it'll be pretty useful: Google's sent QR code window decals to the 100,000 most researched local businesses on Google and Google Maps, and scanning the code with your phone will bring up reviews, coupons, and offer the ability to star the location for later. (It's not implemented yet, but you'll be able to leave your own reviews in the future.) Google hasn't built this into the Google Mobile app yet, so you'll need something to read QR codes with -- Android devices can use the free Barcode Scanner, and Google and QuickMark are offering 40,000 free downloads of QuickMark for the iPhone today. We just tried it out using QuickMark and it works pretty well -- although we'll wait to see how many QR codes we see in the wild before we call this one totally useful. Google Goggles is a little more interesting from a technology standpoint: it's an Android app that takes photos, tries to recognize what in them, and then generates search results about them. Goggles can recognize landmarks, books, contact info, artwork, places, wine, and logos at the moment, and Google says it's working on adding other types of objects, like plants. Pretty neat stuff -- but how about linking these two services together at some point, guys? Check some videos after the break.
Blinking LEDs to give QR codes a run for their (ad) money
We're still waiting for this so-called QR code revolution to hit North America, but our contemporaries across the Pacific are already looking to develop the next big thing. Reportedly, a smattering of mega-corps (including the likes of Toshiba and NEC) are joining hands in order to concoct a rivaling technology that requires even less effort to get content from billboards, books and posters to one's mobile. The heretofore unnamed system utilizes blinking LEDs to send data to phones, and so long as an ad has enough room for a minuscule light, consumers can come within five meters of it and receive the associated information by simply pointing their handset in the direction of the light. If all goes well, the technology will be ready for commercialization by 2013, or just after phase one of the Robot Apocalypse.
Esquire hopes augmented reality will trick people into reading
Remember that time last year when Esquire embedded an E Ink display in its front cover and everyone you know rushed out to buy one, and how the scheme saved the once-doomed print magazine market? Well, it appears that the periodical (and the industry as a whole) are again in need of a dramatic technological sales boost -- this time in the form of augmented reality. When the mag hits the newsstand on November 7, readers (and their webcams) will be have a chance to scan some QR codes fiduciary markers and partake in the technology that's been known to teach children about architecture and help jaded club kids party underwater -- except this time the unsuspecting public can look forward to seeing Robert Downey Jr. emerge from the front cover to spew what the AP calls "half-improvised shtick on Esquire's latest high-tech experiment for keeping print magazines relevant amid the digital onslaught." With that kind of content -- alongside a computer-animated snowstorm and a dirty joke or two from Gillian Jacobs -- can anybody doubt that traditional media will soon be back on its feet?