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This past week, the Money Gnomes at Turbine tested the waters with the idea of selling a $50 horse in Lord of the Rings Online. Oh, not just any horse, mind you: It's a toy hobby horse. For $50. The representative who asked for feedback on the item and price-point probably caused herself interna...

December 6th 2012 at 3:00pm 0 Comments
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This offer was just announced by Blizzard in the EU, and if previous promotions are anything to go by, it will be announced by Blizzard US very shortly. This offer allows the purchase of the Celestial Steed, the Winged Guardian, or the Heart of the Aspects for half price, which, in the EU, equa...

December 4th 2012 at 3:00pm 0 Comments
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EU players will be happy to know that for the seventh anniversary of World of Warcraft in Europe, Blizzard has slashed the price of World of Warcraft yet again, bringing the cost of WoW down even lower for a limited time. Remember, United States and assorted North American nations, these are EU c...

February 3rd 2012 at 1:00pm 0 Comments
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If you thought $50 for the entirety of World of Warcraft during GameStop's Black Friday sale was good, Blizzard is about to do you one better. From now until Dec. 19, the entirety of World of Warcraft is on sale for a grand total of $35 on the Blizzard store. In addition, the Celestial Steed (aka...

December 6th 2011 at 9:00pm 0 Comments
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Every Thursday, The Overachiever shows you how to work toward those sweet achievement points. This week, we rediscover the joy of dailies. This week we'll continue our Mountain O' Mounts guide examining rides from the WoW Trading Card Game and pet shop. For all those of you who let your snark fl...

August 11th 2011 at 5:00pm 0 Comments
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Welcome back to The Queue, the daily Q&A column in which the WoW Insider team answers your questions about the World of Warcraft. Today's Queue is brought to you by Mathew McCurley and the letter F. Yay, I get to write The Queue today! With a patch 4.1 release candidate on the PTR, as well a...

April 13th 2011 at 11:00am 0 Comments
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It seems that every new MMORPG wants to bill itself as a "WoW killer." From Lord of the Rings Online to Age of Conan to (most recently) RIFT, everyone wants a piece of the most popular subscription-based MMORPG of all time. To date, World of Warcraft has weathered the competition. Its subscriber...

March 17th 2011 at 9:00am 0 Comments
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Pop law abounds in The Lawbringer, your weekly dose of WoW, the law, video games and the MMO genre. Running parallel to the games we love and enjoy is a world full of rules, regulations, pitfalls and traps. How about you hang out with us as we discuss some of the more esoteric aspects of the game...

March 11th 2011 at 5:00pm 0 Comments
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This Breakfast Topic has been brought to you by Seed, the Aol guest writer program that brings your words to WoW Insider's pages. Blizzard has been selling us in-game items for a while now; however, it has kept this to noncombat pets and mounts -- things that, outside of counting for totals for a...

November 30th 2010 at 8:00am 0 Comments
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This Breakfast Topic has been brought to you by Seed, the Aol guest writer program that brings your words to WoW Insider's pages. Lord of the Rings Online went free-to-play. "Free" is a questionable term, since they charge you for a fee for features you can technically live without but are stil...

November 11th 2010 at 8:00am 0 Comments
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Virtual environments have a generally poor reputation in many quarters, particularly in the mass-media. Much of that reputation is ill-deserved, and some of it is entirely fabricated (eg: by the mass-media). I have to ask, what's the big deal?

July 17th 2010 at 12:00pm 0 Comments