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EVE Evolved: EVE Online's top selling points
At E3 this year, EVE Online developer CCP Games said it wants the game to still be running decades from now, continuing its usual trend of steady growth. EVE has barely grown in subscriptions over the past year, and average concurrent logins have flatlined since 2010, but the Crucible and Inferno expansions helped start turning things around. Developers hope to get growth back on track and attract new people to the world of New Eden, but I have to wonder whether they're selling EVE to new people in the right way. EVE has always spread through word of mouth, with people being brought in by friends or starting fresh after hearing an epic story of in-game events or seeing an awesome video. More recently, existing online communities have been drawn to set up shop in the game and bring hundreds or thousands of members with them. People brought in by friends and people who join organisations in-game are more likely to stay in the game long-term, and it's this angle that I think CCP really needs to push. With its single-shard universe, awesome community, and massive scale PvP, EVE has some pretty huge selling points that no other MMO can match. In this week's EVE Evolved, I look at a few of EVE's biggest selling points and how CCP could use them to attract new players.
An insider's account of galactic warfare in EVE Online
Prolific games journalist Jim Rossignol is an avid EVE Online player, who has made regular contributions to Eurogamer focused on this particular sci-fi MMO. His latest piece, "EVE Online: Battle Reports", is a brief account of how his PvP-focused corp (EVE's version of a guild) fared in a conflict against some steep odds. His aim is to explain a bit about how the game works while telling his story, hopefully holding appeal for those who don't play the game as well as those who do. "Because of the open structure of the game world, player-versus-player battles happen in all kinds of contexts and situations, and the sheer number of variables means they can make for a great story," Rossignol writes.
Making fleet battle reservations in EVE Online?
This is probably a first in the MMO industry... EVE Online announced higher performance server reservations for large scale PvP battles. Unlike most other MMO titles where you choose a server to play on with your friends, EVE Online doesn't make you choose. Although the server cluster is made up of hundreds of IBM blade servers, from a player's perspective, it's all one galaxy with over 5000 solar systems. This is good for a 'sandbox' game, where players are allowed to do whatever they feel like within the rules of that place. It creates a huge galaxy where everyone can potentially interact... or kill each other. But it comes with a rather substantial drawback at times: lag. This 'single server' approach makes EVE Online a game where players hope to have large-scale fleet battles not unlike all those sci-fi shows and films we grew up with. But the harsh reality is that there are limitations of server technology that hinder large scale conflicts. Bring a few hundred of your friends to a fleet battle in EVE and you might not be fighting so much as watching a slide show. Definitely not the most fun to be had in the game.
