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The smartphone movement has penetrated just about every demographic imaginable, but when it comes to the iPhone, Generation Y are the biggest fans. As reported by ReadWrite, a new Forrester Research report notes that 29 percent of Gen Y smartphone users -- defined here as ages 24 to 32 -- own Appl...

December 27th 2012 at 11:00pm 0 Comments
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Forrester Research has come out with its annual report on technology consumption in the US, and tablets are certainly gaining popularity. Although slightly lower than Pew Research's figures, Forrester deduced from its nigh 60,000-strong survey that 19 percent of 'mericans over the age of 18 own at...

December 20th 2012 at 6:31am 0 Comments
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As 2012 draws to an end, it's time once again for various analytics firms to reveal what the statistics they've been feverishly compiling. Forrester Research is one such organization, and as TechCrunch reports, the company's annual "State of Consumers and Technology" report has just been published...

December 19th 2012 at 8:30pm 0 Comments
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According to AppleInsider, Apple has scored higher than other PC companies on Forrester's new customer experience survey, but their main software app didn't fare quite as well. Apple came in at number 35 on the list, which places them way above PC competitors like HP, Compaq and Dell, though iTunes...

January 15th 2010 at 4:30pm 0 Comments
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One of our favorite pastimes here at Engadget HD is to give analysts and researchers a hard time and this is one that we just couldn't pass up. The HDTV Almanac happened across a very old Forrester Research report that didn't think HDTV had much of a future. Of course looking back over 10 years make...

October 9th 2009 at 5:41pm 0 Comments
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While Microsoft pushes a series of ads that prompt customers to focus on the in-store price (remember, the price is not the cost), Apple customers are expressing satisfaction with the ownership experience. Research firm Forrester conducted a survey of 4,600 people about their experiences with severa...

April 20th 2009 at 12:00pm 0 Comments