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While Sony as a whole is predicting losses to the tune of almost half a billion this fiscal year, company CEO Kazuo Hirai is looking to the future - specifically, the PlayStation 4's future. During a corporate strategy meeting reported by Japanese website Impress Watch and translated by Eurogamer, ...

1 year ago 0 Comments
May 23, 2014 at 2:30PM
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The last couple of years have been interesting for handheld game consoles. The 3DS debuted to lower than expected sales in 2011, only to see Nintendo turn things around with a drastic price cut. Last year, the PlayStation Vita failed to match even the 3DS' pre-price-drop performance in its early mo...

2 years ago 0 Comments
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There's only one way to get this extremely limited-edition PlayStation 3 system, and that's to be Kaz Hirai. SCE Worldwide Studios president Shuhei Yoshida tweeted this scene of semi-outgoing Sony Computer Entertainment chairman Kaz Hirai being presented with the unique-looking commemorative item. ...

3 years ago 0 Comments
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One morning, Sony president and CEO Kaz Hirai woke up and said, "I probably have too many titles." Beyond being the president and CEO of Sony Corporation (the umbrella parent company of PlayStation, Bravia, and many other Sony brands), Hirai is also "representative director" and "chairman" – ...

3 years ago 0 Comments
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During last year's Sony E3 press conference, the company spent quite a bit of time talking 3D. Several titles were on the horizon with 3D support, including main entries in series like Uncharted and Killzone. Since then, the company toned down its approach to 3D integration. Sony Senior VP of Produ...

3 years ago 0 Comments
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Sony has sold 1.8 million PlayStation Vitas, according to CEO Kaz Hirai. The executive announced the latest tally during the company's fiscal earnings call. Gamasutra reports Hirai thinks this is a "good start," but he did say, "We have to reinforce the software area in order to improve the busine...

3 years ago 0 Comments
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Kaz Hirai, Sony's... um, let's just call him "Mega EXEC" for now, said the company will not announce the PlayStation 4 at this year's E3. The Wall Street Journal reports Hirai is sticking to the 10-year life cycle for the PlayStation 3 and currently sees no need to replace it. "Andy (House) is...

3 years ago 0 Comments
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Sony does not appreciate websites like us gossiping about Kazuo Hirai, it seems. The corporation issued a statement refuting "certain media reports" made "regarding Sony Corporation officers' appointments." We reported last week that Hirai had been promoted to the position of president, follow...

3 years ago 0 Comments
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Sony is adjusting its PlayStation Vita launch plans and rolling back to an earlier claim: that the new portable system would be out in "at least one territory" by the end of 2011. According to an AP report, Japan has been selected as 2011's sole recipient of the Vita. Speaking to the press in ...

3 years ago 0 Comments
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Just one day after announcing a new board member, Sony revealed a bit more corporate shuffling, this time at Sony Computer Entertainment Inc. Kazuo Hirai, formerly President and Group CEO (and chief apologizer), has been promoted to Chairman, effective September 1. SCEE president Andrew House wil...

4 years ago 0 Comments
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It's not exactly the world's best kept secret, is it? Sony's next handheld officially became the "PlayStation Vita" this afternoon at the company's E3 2011 press conference. And you can stop pronouncing it "Vite-Uh," as Sony Computer Entertainment head Kaz Hirai repeatedly pronounced it "Veeta." ...

4 years ago 0 Comments
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The PlayStation Network outage plot thickens. In today's hearing by the House Energy and Commerce Committee, Sony executive vice president Kaz Hirai refused to testify. One who did testify, however, was US Public Policy Council of the Association for Computing Machinery head Gene Spafford, and di...

4 years ago 0 Comments