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Nike's line of FuelBand wearables has been a popular choice for those looking to keep tabs on daily activity, but Fuel tallies haven't meant much outside of the company's own apps. Now, with the launch of the Nike+ Fuel Lab in San Francisco, the athletic outfit is looking to expand through partner...

April 10th 2014 at 2:17pm 0 Comments
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Would you buy a pair of kicks from a Google Hangout? Nike certainly hopes so. The company has teamed up with Asos to host the first shoppable Google Hangout tomorrow at 9am ET. The video celebrates 27 years of Nike's Air Max trainer, and will appear on both brand's Google+ news feeds as well as ov...

March 25th 2014 at 4:29pm 0 Comments
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Let's face it: Many people will need some motivation to shed those holiday pounds. Thankfully, an update to the Nike+ Running app for iOS is here to get folks moving. The fitness tool now includes a Nike+ Coach mode that delivers training programs based on both ambition and skill level; athletes c...

December 20th 2013 at 1:36pm 0 Comments
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Nike's new FuelBand is now out, and following a few weeks of running in parks, walking around exhibition halls and the occasional all-out exercise session, well, I'm pretty tired. Fortunately, I only needed to charge Nike's new wearable once in my first eight days of use. Indeed, that's the main b...

November 27th 2013 at 12:15pm 0 Comments