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Lore doesn't just have to come at you via in-game text boxes; there are other mediums, such as comic books, that can help you understand a particular fantasy world. For example, Dark Horse Comics is preparing a new World of Warcraft series to explore the ancient history of Azeroth. World of Warc...

1 month ago 0 Comments
January 9, 2015 at 7:00PM
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For the last several years, the MMO community has been abuzz with rumors regarding Blizzard Entertainment's Project Titan. Long reported to be a brand-new MMO based on an entirely original intellectual property, Titan was a top-secret project discussed only through occasional interviews, job postin...

1 year ago 0 Comments
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WoW Archivist explores the secrets of World of Warcraft's past. What did the game look like years ago? Who is etched into WoW's history? What secrets does the game still hold? This Monday, WoW fans will line up at stores around the world to buy the game's fourth expansion, Mists of Pandaria. F...

2 years ago 0 Comments
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So World of Warcraft is getting a new expansion. Old news, right? Mists of Pandaria, kung-fu pandas, yada yada. Well, not so fast. CVG is reporting that Blizzard has officially confirmed expansion number five, and COO Paul Sams told the site that the dev team already has plans for several more...

2 years ago 0 Comments
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Rumor has it that Blizzard is hopping on the free-to-play crazy train. Develop reports that the company "will embrace free-to-play and will apply the model in an upcoming, as yet unannounced game." The website says that Blizzard has declined to comment in an official capacity, and the site's s...

3 years ago 0 Comments
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World of Warcraft may be slipping in the subscription department over this past year, but a recent deal may change all that. Blizzard has signed a contract with game publisher Asiasoft to bring the title to three additional countries: Thailand, Malaysia, and Singapore. Blizzard's Paul Sams see...

3 years ago 0 Comments
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Finding (or developing) the first real World of Warcraft-killer is something of a holy grail for MMO fans and developers alike. The extraordinary success of Blizzard's fantasy title has set the company and its flagship product on a seemingly unreachable pedestal in terms of financial success and ...

3 years ago 0 Comments
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As BlizzCon 2010 comes to an end, Paul Sams (chief operating officer of Blizzard) started out the ceremonies. A series of intentionally bad gamer jokes followed as he got the crowd ready. He then took it to a serious note and thanked attendees both attending in person and at home. Blizzard used ...

4 years ago 0 Comments
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In a fascinating post over at Gamesindustry.biz, Blizzard COO Paul Sams takes great pains to emphasize that Blizzard will ship no game before its time (to rip off an old wine slogan): "We will not pull the rug out from under them and ship it before it's done, so people feel that when they out their...

5 years ago 0 Comments
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When you're going to make a statement, you may as well make it a good one, right? Well, Blizzard CEO Paul Sams has delivered in that regard. Speaking with Gamesindustry.biz (a free account is required to read the whole article) Sams went on to make a bevy of remarks that reinforce the developer's s...

5 years ago 0 Comments
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As we reported the other week, Blizzard COO Paul Sams is now co-owner of the Pittsburgh Steelers (who are stepping up lately), and the Pittsburgh Post-Gazette hit up Mr. Sams for a quick interview about being at the intersection of Azeroth and Steeler Nation. Turns out the man who collects everyth...

5 years ago 0 Comments
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Ok, admittedly, this is about as far away from the World of Warcraft as we go on this site, but stick with me here, it'll be worth it for the jokes: Blizzplanet has discovered that Blizzard COO Paul Sams and his family are now major shareholders in the Pittsburgh Steelers, of all things. The conne...

5 years ago 0 Comments
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The LA Times has a story up that's about a month late -- it tells the story of a guild meeting up at BlizzCon last month (they were actually at the Lost Bar, a place we at WoW.com know well from past meetups) and doing everything players do at BlizzCon: meet each other face to face, talk Warcraft,...

5 years ago 0 Comments
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According to a recent interview with Wired's GameLife, Blizzard's next MMO project will be "Significantly different" than what they have now with World of Warcraft. This alleviates most concern over self-competition, since they seem fairly confident that the new MMO will scratch a new itch. And se...

5 years ago 0 Comments
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Apparently there were a few Blizzard blokes at E3 last week, even though we didn't see them wandering the floor at all. Mike Morhaime and Paul Sams were both there to accept their awards for world records from Guinness after making it into the 2009 Gaming edition. World of Warcraft picked up a reco...

5 years ago 0 Comments
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I know what you're thinking! "If anyone could write up a scandalous exposé of what working at Blizzard is really like, it'd be our old pal Mike. I bet he's got the inside scoop of what goes on at Big Blue behind closed doors. I paid for the whole seat but I'll only need the edge." Yeah, w...

6 years ago 0 Comments
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In a recent interview with PC Retail, Blizzard's COO Paul Sams gives us a look into the present and future state of the company after the launch of the record-breaking Wrath of the Lich King expansion for World of Warcraft. Sams touches on the work Blizzard is doing between Starcraft II, Diablo II...

6 years ago 0 Comments
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Blizzard COO Paul Sams sat down with PC Retail magazine for the first time after Wrath's sales numbers have come out to talk about PC game sales in general and Blizzard's huge effect on them. First question, Sams says that no, PC gaming is not dead, and Blizzard isn't saving it. As long as people ha...

6 years ago 0 Comments
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Despite a recent multi-year partnership between Massive Inc and Activision/Blizzard, the in-game advertising firm will not be adding in-game advertising to our favorite games. "Massive understands and respects our stance against advertising that might detract from gameplay or offend our players," ...

6 years ago 0 Comments