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Oh, Kevin Butler. You seemed so perfect -- exactly the kind of PR icon that Sony needed, always saying and doing exactly the right thing for the company's image. You were always so in the know, always on top of the public pulse. Until Tuesday night, that is, when the Kevin Butler account on Twitter...

4 years ago 0 Comments
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Uh oh, it's time for the W-word again. Last week's entry in the TERA Race and Class series purported to explain En Masse Entertainment's definition of westernization. The vaguely worded nature of the press release raised more questions than answers, though, and the folks over at ZAM recently caught...

4 years ago 0 Comments
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PBS has just announced its own app for iPhone and iPod touch, and from the looks of it, it's a doozy (if you're super into PBS, that is). That's right, the free PBS app will allow you to watch full-length PBS productions on your device -- including its popular news programs like FRONTLINE and the P...

4 years ago 0 Comments
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Lenovo has just made it rain laptops over here (literally -- we got hit in the head a few times) with the addition of 18 new IdeaPads to its lineup. First up, the S Series netbooks include the IdeaPad S205 and the S100. The S205 boasts up to and AMD dual-core E-350 CPU, an 11.6-inch (1366 x 768 r...

4 years ago 0 Comments
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The Federal Trade Commission, of all things, has laid down a ruling in the strange case of Reverb Communications' iTunes reviews. We didn't get to this story the first time around, but a PR firm named Reverb Communications (disclaimer: I've attended their press events here in LA) was accused a while...

4 years ago 0 Comments
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We, as it turns out, are in a race with PR to the end of civilization. It goes a little like this: they keep coming up with more obstinately dumb ways to promote games and, since we too are dumb, we fall for it and write about it. Then they get dumber and we have to write about it harder. And so on...

4 years ago 0 Comments

Apple hasn't traditionally been a company that calls out its competition by name, but that's not the case with this Antennagate campaign -- it's posted a video and added information to its page calling out the Nokia N97 mini for suffering from the same issues the iPhone 4 is getting complaints ab...

4 years ago 0 Comments
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The recent announcement by Bluehole Studios and Frogster Online Gaming that the latter had secured the European publishing rights to TERA brought about something akin to an outcry from portions of the forthcoming fantasy MMORPG's community. While it wasn't quite millions of voices crying out in ter...

4 years ago 0 Comments
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Hilarious Taiwanese videos aside, just how did Apple do with last week's touchy press conference? Patrick Kerley, a communications strategist for a firm in Washington, DC, tells Computerworld that Apple actually did very well -- only it might have been too late already. He said that Jobs was very on...

4 years ago 0 Comments
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Okay, we've got lots of Palm news tonight, so take our hand and let us walk you through it. For starters, the company filed a 8-K report with the SEC today, which is a requirement when major changes (e.g. a merger with HP) are happening. According to the paperwork, the transaction / acquisition was ...

5 years ago 0 Comments
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Apple's just announced that it's sold 3 million iPads worldwide since the US launch date, which is a pretty impressive sales rate, we'll give them that. The announcement also mentions that the tablet will drop in nine more countries during the month of July, so if you're currently living in a sad i...

5 years ago 0 Comments
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Brian Akaka is an old friend of ours here at TUAW -- he is a veteran of Mac gaming, and was a familiar name in our inbox back when he was working at Freeverse and promoting their Mac software and iPhone apps. A little while back, he stepped away from Freeverse to form his own company, Appular, and ...

5 years ago 0 Comments
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The first European carrier for the Nexus One is all set to start offering Google's superphone for free on two-year contracts costing £35 ($54) or more per month. Pre-orders are being taken today and full retail availability is slated for April 30. It's kind of an anticlimax now that the Incre...

5 years ago 0 Comments
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[Flickr user AMagill] The results of Game Developer Research's ninth annual Game Developer Salary Survey recently surfaced, giving us our yearly reminder that we're totally on the wrong side of this industry. According to the survey, the average "American mainstream videogame industry salary" is $...

5 years ago 0 Comments
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Derek Smart is famous for having the subtlety of an Imperial Walker, so it's only fair that we give the target of one of his laser-focused rants the chance to respond. In a press release over at PRWeb.com, Quest Online founder David Allen addresses his role in the development of the troubled MMOR...

5 years ago 0 Comments