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EA isn't the only company to hit on the idea of a one-time-use code for online play of sports games. THQ is penalizing used sales of UFC Undisputed 2010 in exactly the same way -- and, since Undisputed will be in stores next week, THQ is even beating EA to it. Pastapadre discovered that copies of...

May 20th 2010 at 10:00am 0 Comments
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In January, Ubisoft CEO Yves Guillemot told investors that the company would "refocus"' its development efforts on Xbox 360 and PS3 in 2010, with particular emphasis on iterating its major franchises on the HD consoles. Today, as Ubisoft reported its earnings (actually, losses) for the fiscal year...

May 18th 2010 at 6:49pm 0 Comments
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Over at IndustryGamers, several analysts have chimed in on EA's latest assault on used game sales: The EA Sports Online Pass. The pass will offer players access to online features -- up to and possibly including online multiplayer -- on all future EA Sports titles starting with Tiger Woods PGA Tour...

May 12th 2010 at 6:30pm 0 Comments
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EA has reported the results for its fiscal year 2010, which ran from April 1, 2009 through March 31, 2010, showing a downed revenue stream for the year and an improved loss. The company took in $3.654 billion (down from $4.212 billion in FY2009) and, measured against money spent, lost $677 million...

May 11th 2010 at 5:40pm 0 Comments
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EA just announced the next step of its "Project Ten Dollar" initiative, one that's likely to affect a lot of people much more deeply than the allure of some extra DLC. Starting with Tiger Woods PGA Tour 11, out June 8, EA Sports games for PS3 and Xbox 360 will include a title-specific "Online Pass"...

May 10th 2010 at 6:05pm 0 Comments
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Apparently EA's Project Ten Dollar has had an influence on other publishers, as Microsoft announced that new purchases of Alan Wake will come with a "token code card" allowing for the free download of the first game add-on (said to be coming "later this year"). The Bright Falls Bonus Pack was also...

April 29th 2010 at 3:15pm 0 Comments
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[Webshots user Jamshaheed] In an attempt to deftly avoid the legal issues which recently befell its North American counterpart, UK electronic entertainment retailer GAME has begun adhering warning labels to used games which have likely been stripped of their bundled DLC vouchers, such as Mass Effe...

April 14th 2010 at 12:15pm 0 Comments