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While Microsoft isn't exactly the first name we'd guess to be associated with a new DVR tidbit, the firm has nonetheless filed a patent for \"DVR-based targeted advertising.\" Apparently, Microsoft's idea is to eliminate the \"dilemma\" that DVR users purportedly face when watching shows a week or so af

8 years ago 0 Comments
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Since advertisers -- and broadcasting companies -- aren't exactly fond of folks cruising through those ads while watching a recorded show through their DVR, and can't seem to get legislation to make it illegal passed just yet, a few companies have resorted to clever tactics to get those spots viewed

8 years ago 0 Comments