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Twitter tests personalized 'unfollow' recommendations
Twitter works best when you have a perfectly-curated follower list. For many, it's an evolving process as their interests and opinions -- and those of the people they follow -- slowly change. For years, Twitter has recommended "Who to Follow," but as Slate reports, the company is also testing the reverse. That's right, some users are seeing prompts about accounts they might want to unfollow. As a spokesperson explained to Slate: "We know that people want a relevant Twitter timeline. One way to do this is by unfollowing people they don't engage with regularly." It was an "incredibly limited test," however, that may never be rolled out widely.
Instagram’s ‘mute’ feature hides annoying accounts
We've probably all been there: After a dating situation goes sour, you don't want to see your former flame's posts in your Instagram feed, but haven't quite ripped the Band-Aid off yet and unfollowed or blocked them. After all, there's still a chance you could patch things up. Well, to make things less awkward, Instagram has introduced a mute feature that sounds almost exactly like Facebook's.
Facebook is testing a temporary unfollow option for your News Feed
Facebook is testing out a new feature that would let users temporarily unfollow a friend or a Page. TechCrunch noticed a Snooze option today, which a Facebook spokesperson confirmed to us is in testing mode. "We're testing new ways to give people control over their News Feeds so they can stay connected with the stories they find most relevant," they said.
Facebook lets you choose what appears in your News Feed
If you're a regular Facebook user, you'll know that the posts that appear in your News Feed are visible because of an algorithm. It's part of the company's mission to reduce post overload, but it can often mean that you'll miss updates from some of your friends. In May, Zuckerberg and co. began testing a new feature that let users choose what they see in their feeds, but it was only available to a select few. From today, however, the new set of controls are rolling out to all.
Twitter: Yes, you're all going to see tweets from people you don't follow
Remember when tweets started appearing in your Twitter feed from people you weren't even following? Well, it's no longer an experiment. In a post outlining Twitter's "spirit of experimentation", the social network says it's happening across all accounts now, in the interest of surfacing tweets it "think(s) you'd enjoy." While many of Twitter's power-users might sigh collectively, Twitter is likely hoping it'll offer up faster follows, a richer experience and (possibly) boost activity, especially for those users that aren't already following hundreds of accounts. Alas, it's not an optional thing, and is now an integral part of everyone's Twitter timeline -- alongside those occasional promoted tweets and retweets.
