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Customer First's in-car Bluetooth blob

Gareth Edwards

In-car Bluetooth blobCustomer First (nope, never heard of them either) is the latest company to get into Japan's handsfree cellphone accessory market with an eye on the approaching ban on yakking while driving. Their BT5500CL is probably a rebranding of some faceless Asian OEM's product, but  it's a rare break in the constant stream of headsets, being a mike-and-speaker blob that plugs into the cigarette lighter, with simple answer and last number redial buttons. CF, forward-thinking folks that they are, is also releasing a Bluetooth adapter so that the 98% of Japanese phones that don't have Bluetooth built in don't get left out of the fun.

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