New 360 ad says, "It's the games stupid"
Some of you may have seen the latest Xbox 360 ad -- we saw it during Adult Swim. The commercial depicts thousands of Xbox 360 game cases flying around to assemble the 360 console itself, like a puzzle. The commercial closes, saying that, "The next generation is over 100 high-def games. The next generation is now." It's a very slick way of reminding consumers that the 360 has more games to offer this holiday than its other next gen competitors, and also that you won't have to wait in line to get one. See the commercial after the break.
Do you think the ad is effective? Does it put the dance in your pants like the HD DVD ad?
