Each week Ross Rubin contributes Switched On, a column about technology, multimedia, and digital entertainment
Brian: I'm not the Messiah! Will you please listen? I am not the Messiah, do you understand? Honestly!
Woman: Only the true Messiah denies His divinity.
Brian: What? Well, what sort of chance does that give me? All right! I am the Messiah!
Followers: He is! He is the Messiah!
--Life of Brian
Sony has been held to a no-win standard with the PlayStation 3. The company has been widely criticized for delays resulting from production of a leading-edge optical drive, for failing at its attempt to launch globally because of product shortages, and for cutting costs by not including rumble capability in its controllers or HDMI cables in its boxes. Many fans are angry -- Nickelback-angry even.
Yet, each of these decisions would have received criticism had they been made differently. Had the PS3 not included Blu-Ray, Sony would have been accused of ignoring corporate synergy. Had Sony not attempted a global launch, it would have been taken flak for being behind the times in terms of distribution and -- were there not product shortages -- demand would have been perceived as weak. Finally, including haptics technology or HDMI cables would have added cost to what is already the most expensive console in many years.