Everyone's trying to get a jump-start on preparing for the Burning Crusade, whether it's by getting new PVP gear, finding a leveling guild or gathering all your jewelcrafting mats. Some people take the phrase "getting a jump-start" a bit farther than others, though -- like the members of the Exalted with Exodar Club.
Yes, these brave souls have gotten exalted with the Draenei faction so they can get the Draenei elekk mounts as soon as Burning Crusade hits. And since you can't get Exodar faction by doing runecloth turn-ins, they did it the hard way, by grinding turn-ins in AV that raised their rep with all Alliance cities. Warla, a warlock from the Dragonmaw server, got Exodar as her twentieth exalted faction. Holy magoley, Batman! I can't even imagine the /played it takes to get that.
There are a couple Horde who have posted about being exalted with Silvermoon City, but not nearly as many as on Alliance. Maybe the Horde are all busy PVPing, or the hawkstriders are just uglier than the elekks, or (my theory) the Horde generally can't win at AV enough to do this.
Whether you consider getting exalted with the new factions on live to be genius or crazy, you've got to admit it's an interesting way to pass the time until the expansion.