Latest in Gaming

Image credit:

Nintendo holds key to franchise longevity, profitability

Share
Tweet
Share
Save

Sponsored Links

As noted earlier, a list published by UK newspaper The Independent reveals what many already assume; Nintendo's Mario is the best-selling franchise of all time. Coupled with the second best-selling franchise Pokémon (also a Nintendo property), the two series, which have sold a combined 348 million games worldwide, account for nearly 34% of the total sales of the top-twenty best-selling franchises; which include two additional Nintendo IPs ranked in the top ten, Donkey Kong and Zelda. So what's Nintendo's secret?

Cross-culture appeal, spin-offs (e.g., racers, sports titles, puzzlers), brand saturation (e.g., apparel, card games, TV shows), and E-ratings all appear part of a profitable formula built for the long haul.

The list:

  1. Mario (Nintendo): 193 million (games sold worldwide)
  2. Pokémon (Nintendo): 155 million
  3. Final Fantasy (Square Enix): 68 million
  4. Madden NFL (Electronic Arts): 56 million
  5. The Sims (Maxis/Electronic Arts): 54 million
  6. Grand Theft Auto (Rockstar): 50 million
  7. Donkey Kong (Nintendo): 48 million
  8. The Legend of Zelda (Nintendo): 47 million
  9. Sonic the Hedgehog (Sega): 44 million
  10. Gran Turismo (Sony): 44 million
  11. Lineage (NCsoft): 43 million
  12. Dragon Quest (Square Enix): 41 million
  13. Crash Bandicoot (Sony/Vivendi): 34 million
  14. Resident Evil (Capcom): 31 million
  15. James Bond (Various): 30 million
  16. Tomb Raider (Eidos Interactive): 30 million
  17. Mega Man (Capcom): 26 million
  18. Command & Conquer (Westwood Studios/Electronic Arts): 25 million
  19. Street Fighter (Capcom): 25 million
  20. Mortal Kombat (Midway): 20 million

Note: James Bond is the only licensed franchise to crack the top twenty. Madden and Bond are the only licensed franchises to crack the top twenty.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share
Save

Popular on Engadget

'Minecraft' now has 112 million players per month

'Minecraft' now has 112 million players per month

View
Central banks to question Facebook over Libra cryptocurrency

Central banks to question Facebook over Libra cryptocurrency

View
Verizon will launch home 5G everywhere mobile service is available

Verizon will launch home 5G everywhere mobile service is available

View
Initial Creative Emmy winners include Apple, Netflix and NASA

Initial Creative Emmy winners include Apple, Netflix and NASA

View
New York state bans sales of flavored e-cigarettes

New York state bans sales of flavored e-cigarettes

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr