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Alpha moms not sympathetic to hardcore gamers' plight

Eric Caoili

Jenny Lauck and Stefania Pomponi Butler, both of them "Alpha Moms (influential matriarchs)" and Wii Ambassadors, sat down with Electronic Gaming Monthly's podcast crew to chat about Nintendo's efforts to attract mothers to its consoles. Though they didn't take to the Nintendo DS, both women were eager to talk about how much they enjoyed titles like Cooking Mama, Wii Play, and, yes, Boogie.

When asked about the often touted complaint that casual releases like Wii Fit and Wii Sports are pulling resources and funding away from games meant for the hardcore audience, Ms. Lauck reasoned, "I don't think developers are going to start ignoring them. I think there's definite room ... for both markets."

She continued the argument on her blog with an analogy that puts these irrational fears into perspective: "I think studios should stop making lame sitcoms and focus solely on new episodes of Lost, for example. But you know what? There's a market for sitcoms, and even though I'm a hard-core supporter of Lost, there are other genres out there that other people watch."

Read - She Just Wouldn't Shut Up
Read - EGM LIVE 09/03/2007 Podcast

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