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Sprint scores silly marketing points, pairs BlackBerry 8830 with private island

Chris Ziegler

Sprint must figure that if you need a phone whose name includes the phrase "World Edition," you're probably the jet-setting type. Like, the type that needs a private island, apparently. A tipster pointed us out to a pretty clever new ad campaign involving Sprint's BlackBerry 8830 World Edition that offers an enticing combo package: an 8830 for $200 (after contract and rebates, of course) and an "Exotic Island plus amenities" for a shade over ten mil. Total cost: $10.5 million. Of course, if you actually go through the process of trying to place an order, the site calls you out on it -- but here's where it gets interesting, they actually offer to take your information through an email and get you in touch with the appropriate brokers if you are, in fact, serious. Talk about customer service!

[Thanks, Jake]

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