How will Blizzard respond to Age of Conan's amazing launch?
It must seem a little like deja vu to the Blizzard bigwigs back in Irvine. A fantasy-based MMORPG with some good buzz in beta, a smooth launch, and a sudden rush of players several times more than were expected, requiring dozens of new servers? Wasn't that us, four years ago? But four years is forever in Internet time, and in that time, Blizzard has enjoyed popularity entirely unseen in the MMO genre, anywhere in the world. Now, though, a young upstart is looking a lot like the fresh-faced game that swept us all away all those years ago. What's Blizzard going to do to reassure its stockholders that it still has an iron grip on its 10.7 million players? How will they keep the kids on the farm when they've seen the big city?
Kanthalos at MMOre Insight wonders if Age of Conan could ever have gotten enough breathing room to launch so well if Blizzard had just released more expansions, faster. Would so many people have flocked to AoC's world of Hyboria if they'd been busily carving up Northrend? Would they be rolling up Dark Templars if Blizzard had given them Death Knights by now? Tobold agrees, and wonders how many people AoC will retain once Warhammer Online and Wrath of the Lich King are released. Has World of Warcraft's slow release cycle had you looking for new games to try? Are you still excited about WotLK? If you did start playing another MMO, what would Blizzard have to do to win you back? Start talking about WoW 2? World of Diablo? A complete revamp of the low level game? Or should Blizzard just sit back and let things play out, confident that when the dust settles, they'll still be #1 and as strong as ever?
