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Universal exec says studio and HD DVD are moving forward

Steven Kim

In an interview, Universal executive vice president and HD DVD Promotional Group co-president Ken Graffeo gave some insights to the recent format war developments. First up, he addresses the obvious: the pre-CES Warner announcement was a surprise, and the necessary re-jiggering of the HD DVD press conference is what led to its cancellation. Graffeo also reiterates that Universal will continue to stand behind the HD DVD format and roll out new titles; "business as usual" as he calls it. It's a brave face to put on the embattled format; but if consumer purchases are the strongest statement that can be made, then how can the 60:40 split in sales figures be reconciled with his statement that "... we just haven't addressed (Warner's move) yet?"

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