But don't be fooled folks, there is some brilliant marketing at work here. Even the car's website is designed with our demographic in mind; featuring a mosaic of the car made up of images like Transformers and Halo (clearly being promoted at the bottom of the page). Admittedly, the whole thing is very slick. Now, if only this car wasn't $30,000 ... oh yeah, and a Pontiac.
[Thanks Josh ... even if you might be a Pontiac marketing guy]