Latest in Advertising

Image credit:

iPhone owners getting control of digital signage

Share
Tweet
Share
Save

Sponsored Links

Ever dream of controlling a billboard with your phone? Us neither. Nevertheless, it is coming thanks to an unholy partnership between CBS Outdoor and Clusta. Using WiFi or 3G, iPhone owners (and others, apparently) can pinch, swipe, and poke at the objects on digital posters to make them zoom, spin, and change color. The idea here is simple: captive consumers buy more stuff. Perhaps, but without video or a detailed explanation describing how easy/hard it is to connect, well, we've already lost interest.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share
Save

Popular on Engadget

Engadget's Guide to Privacy

Engadget's Guide to Privacy

View
Sonos Move review: Versatility doesn't come cheap

Sonos Move review: Versatility doesn't come cheap

View
ZenBook Pro Duo review: ASUS makes a case for dual-screen laptops

ZenBook Pro Duo review: ASUS makes a case for dual-screen laptops

View
Starbucks Japan wants customers to pay for coffee with pens

Starbucks Japan wants customers to pay for coffee with pens

View
Facebook's $149 Portal TV turns your television into a giant smart display

Facebook's $149 Portal TV turns your television into a giant smart display

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr