Diablo 3 designer Jay Wilson was on hand at the recent GamesCom, where he met up with Wired and frankly discussed the game's gore. He confirmed that the title would not only have parental controls, but could have a lot of its signature violence stripped for select regions. "Yeah, we're going to have to be able to turn off blood, change the color and things like that, because you can't have red blood in some regions, regions that we would very much like to sell the game in," Wilson said.
Though he doesn't foresee any issue in selling the game in Germany and Australia, Blizzard will have to carefully weigh its options when it comes to a release in in China. "With our relationship with NetEase, we recently got new information about what China really wants, and it's a lengthy list. It's really hard for us to cater to. We'll try. There's no reason we wouldn't want to go there, but there is a certain point where we'd have to redo so much of the game that it's not viable anymore," Wilson explained.