Latest in Gaming

Image credit:

Ogmento secures $3.5 million for augmented reality game development and publishing

Share
Tweet
Share

Sponsored Links

Augmented reality game developer and publisher Ogmento this morning announced that it has secured the first $3.5 million of venture capital funding for development. The exciting news? That means the company is hiring. "The key thing is really we're looking to partner, and hire folks, so we'd love to get that word out," Ogmento co-founder Ori Inbar told us in a phone interview earlier today. "What we do is we go after people that we've either known for many years or people that have passion about augmented reality, and have good experience in game design or art. It's a lot about passion."

But that first round of funding won't just go to expanding the still nascent company's New York (R&D) and LA (development) offices with passionate people -- Inbar told us Ogmento plans on using part to release a few titles this year, "leading on mobile." That said, he was also happy to talk about possible console developments in the future. "Sony's EyeToy camera is basically enabling a whole set of augmented reality games ... and Project Natal will enable something similar. Then of course there is the DSi/3DSi and PSP platforms which are already embracing AR. When you see a game like LittleBigPlanet include AR into its development, you know this is a technology with some serious potential."

Ogmento is currently composed of eight employees, including industry veterans Brian Selzer ("he's heading up the creative in the company," former senior director of Marvel properties at Hands-On Mobile) and Brad Foxhoven (former strategic consultant for ... everything). As far as announcements with game developers or publishers attached, Inbar says we'll "hear more soon."





All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share

Popular on Engadget

Google says it will disable Search in Australia if it's forced to pay for news

Google says it will disable Search in Australia if it's forced to pay for news

View
The View40 is Honor's first phone after splitting from Huawei

The View40 is Honor's first phone after splitting from Huawei

View
Put Bernie Sanders almost anywhere with this Google Street View app

Put Bernie Sanders almost anywhere with this Google Street View app

View
Elon Musk announces $100 million prize for new carbon capture tech

Elon Musk announces $100 million prize for new carbon capture tech

View
Apple's next MacBook Air could be even thinner and lighter

Apple's next MacBook Air could be even thinner and lighter

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr