Super AMOLED vs AMOLED vs LCD in direct sunlight... fight! (video)

By now you know that (one of) AMOLED's Achilles' heel is readability in direct sunlight. But Samsung's been working hard to fix that with its new Super AMOLED technology. Techblog took the display to task by pitting the Samsung Galaxy S (4-inch, 480 x 800 pixel Super AMOLED) against the HTC Desire (3.7-inch 480 x 800 pixel AMOLED) and Sony Ericsson XPERIA X10 (4-inch, 480 x 854 pixel TFT LCD). It's clear from the video embedded after the break that the LCD still has the edge in the harsh Greek sun, but the Super AMOLED certainly makes a much stronger showing than its AMOLED sib. In fact, differences in visibility between the LCD and Super AMOLED are often indistinguishable, like the picture above. That'll be good news for us just as soon as Samsung can start meeting demand... regardless of what Stevie J has to say. Check the video after the break and be sure to click the source for some more side-by-side pics, including a few taken indoors where that Super AMOLED display really shines.