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Motorola to roll out revised plan, schism not so clear-cut anymore

Ross Miller

Remember Motorola's decision to pause the sale of its largest division? Change of plans again, folks. According to The Wall Street Journal, the company's getting ready to reveal a new initiative, whereby it still sells its wireless networking business, but the set-top box and core handset business would instead be spun off into a new, publicly-traded company. That'd invariably leave a pretty small Motorola -- less than one-third its current size in terms of sales, selling primarily public-radio system and bar-code scanners. Would the newly-minted company get a new name, logo, and series of catchy, name-inspired puns? Our guess is it'd retain the Moto name -- why waste such good branding -- but it's not confirmed either way. Plans are still being finalized, but we're watching this closely.

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