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DirecTV, DISH offer "free HD for life" with a few strings -- anyone signing up?

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Just in case you missed the ads airing on TV or splattered across websites (like this one) DirecTV and DISH Network have launched headlong into their latest war. DISH started things last week by offering "free HD for life" (ad embedded from YouTube after the break), eliminating the $10 service charge for new customers signing up for a two year contract with automatic bill pay, or existing customers who either pay $99 "HD upgrade fee" up front, or sign a two year deal and add auto bill payment to their accounts. This weekend, DirecTV began offering its own "HD free for life" deal that scrubs its $10 fee for new customers under similar requirements to the DISH offer. By comparison, HD service is usually included with digital cable packages but we're wondering if dropping the extra fees is enough to make you think of joining the satellite team, or switching your current agreement.
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