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HBO GO, Xfinity TV apps debut on Xbox 360 today

MLB.TV isn't the only app premiering on Xbox 360 today: HBO GO and Comcast Xfinity TV are now live and ready for your viewing pleasure. Both apps are available at no cost for current HBO GO and/or Xfinity TV subscribers, and they are both Kinect compatible.

From here, this looks like perfect timing, at least on HBO's part -- The second season of Game of Thrones premieres on Sunday, and we believe there's no better place to watch a smattering of gory, smutty violence than through the device you use to play gory, smutty games.

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We are excited to announce today that HBO GO® has officially launched
on Microsoft's Xbox LIVE, the online entertainment service for Xbox
360. With HBO GO on Xbox, consumers will be able to instantly access
more than 1,400 titles, including every episode of every season of the
best HBO® shows – streamed to their TVs for convenient, on-demand
viewing from the comfort of home. HBO GO is available at no additional
cost to HBO customers who subscribe through a participating television
provider.

"HBO and Xbox is a marriage of the two preeminent brands in their
respective fields," said Otto Berkes, senior vice president of
Consumer Technology, HBO. "During my tenure at Microsoft, we always
envisioned Xbox as an entertainment hub and the addition of HBO GO
represents a coming of age for the platform. The experience is one
that will impress both the HBO subscribers and the Xbox fans."

"Today, we are crossing another milestone in our mission to add voice
control and voice search with Kinect to the world's best TV shows,
movies, music and sports," said Yusuf Mehdi, Chief Marketing Officer,
Xbox. "By offering HBO GO, and its entire catalogue of beloved TV
series like The Sopranos, The Wire, Sex in the City and True Blood, we
are another step closer to delivering all the entertainment you love
on Xbox 360."

HBO GO features the best and latest HBO shows and hit movies including
the critically acclaimed, award-winning series Game of Thrones®,
Boardwalk Empire® and True Blood®; classics like The Sopranos®, Sex
and the City® and Deadwood®; plus HBO original films, miniseries,
sports, documentaries and specials; in addition to a wide selection of
blockbuster theatricals.