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RIM offers developers $10,000 incentive for certified apps

Brad Molen
05.01.12
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At BlackBerry World 2012, RIM is bumping up the stakes for its developers by putting more money where its mouth is, announcing a $10,000 guarantee to get potential coders excited to hop onto Team BlackBerry. If you get your app certified on App World and don't earn ten grand in the first year, RIM will cut you a check for the difference. Of course, incentive programs are nothing new in today's increasingly competitive development world -- Research in Motion has offered free phones and PlayBooks in the past, and Microsoft is known for throwing cash at big-name developers to beckon them to Windows Phone, for instance. The guarantee, however, is certainly a unique approach to entice new devs to BlackBerry 10. As these programs often do, there is one catch: to qualify, you'll need to not only earn quality certification, you'll also have to generate $1,000 on your own accord. All of this is part of a $100 million investment in its new ecosystem, and should help spark some developer interest in the lead-up to Waterloo's upcoming platform refresh. If you think you've got what it takes, start thinking up those million-dollar ideas right now.

Joseph Volpe contributed to this report.

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