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HTC shutting down Watch movies in six countries by May 31st

Jon Fingas, @jonfingas
May 1, 2013
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While there are signs HTC's fortunes might turn a corner through the launch of the One, few would doubt that its finances could use some streamlining. The company has just outlined one of the ways it will be pinching pennies: it's closing its Watch movie stores in Denmark, Italy, the Netherlands, Norway, Spain and Sweden by May 31st, with some Italians reporting a shutdown on the 15th. As the company explains to us in a statement (after the break), it's concentrating on supporting Watch in those regions with the "highest engagement" while dropping those with "less application traffic" -- in short, markets with poor performance get the boot. HTC stresses that Watch isn't going away, however, and it's delivering a steady stream of content. We're glad to hear that the company is sharpening its focus rather than cutting the cord. Still, that won't be much consolation to movie-loving Europeans and Scandinavians.

"As we continue to deliver new content for HTC Watch, we've made the decision to focus our efforts on markets with the highest engagement. After May 31, we'll discontinue support for HTC Watch in countries with less application traffic."

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