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Real-world Pac-Man maze is what dreams, Super Bowl ads are made of

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It appears someone on the Bud Light marketing team has shared our daydreams about emulating video game moments in real life. As you can see above, the difference between us is a substantial, dream-fueling marketing budget – according to Game Informer's take on a Chicago Tribune report, this life-sized Pac-Man maze was built in LA's Fashion District to be used in a 60-second Super Bowl commercial called "coin." In the ad, a man will reportedly find a message in a beer bottle that instructs him to go outside, where he will be given a giant coin for use toward a round of real life Pac-Man.

We've taken the liberty of mailing a revised script to Budweiser, in which the man graciously gives up his chance to sprint through a glowing, Ghost-plagued maze so that all of us can have a shot instead. The script also notes that we will all run the maze perfectly, thereby forcing Budweiser to build six-foot-tall Ms. Pac-Man-themed mazes in our backyards. For free.

We'll be sure to alert you all once our revision is cleared.



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