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Omate's pricey ring vibrates just for your beloved

Richard Lai, @richardlai
August 10, 2015
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While Apple, Olio and Opening Ceremony are already tinkering with premium materials in the smartwatch space, other wearable devices haven't received just as much love. But today, Omate and French fashion house Emanuel Ungaro launched the Ungaro ring, a simple notification wearable that ranges from $500 to a whopping $2,000. Why the premium? For one, the Italian-made ring is plated with either 18K gold or silver, and there are five options for the gemstone: blue topaz, opalite, onyx, sapphire and ruby. As for the "smart" part, this ring links to your phone -- iOS first, Android due Q1 2016 -- over Bluetooth LE, and will only vibrate when you receive a call or text message from your one and only selected contact. The tiny battery inside lasts up to five days.

Admittedly, this isn't the first vibrating ring on the market. The summer collection of the Ringly is now available for pre-order, going from a more affordable $195 to $260, but it also benefits from a multi-color LED to indicate which app is pinging you. The Ungaro ring's approach, on the other hand, is intentionally simple: no LED, and vibrates for just one contact. If you can stomach the premium prices for this perfume bottle-inspired ring, then keep an eye out for it at Richline Group's retail partners this November.

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