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Tinder's parent company files for IPO

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Match Group, the owner of Tinder and OkCupid, is going public. According to the filing, the company hopes to raise $100 million dollars. The mega-dating company states in its paperwork filed with the Security and Exchanges Commission that its advantage over its competition includes strong brand recognition (It's tough to think of a dating brand larger than Tinder right now) and the ability to scale. It currently has 59 million monthly active users and of those 4.7 million are paid. Most of its intended growth will probably be international. The increased funds from the offering will help it focus on product development, becoming more mobile, improve customer acquisitions and expand its portfolios with new products and buying up competitors. The company will be listed on the NASDAQ as MTCH. Of course all these numbers and talk of growth come down to love. Or at least the short-term "love" of hooking up. The Match Group's stated mission is "to increase romantic connectivity worldwide."

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