Uber's making it easy to request rides from other apps

With the introduction of the Uber API last year, the ridesharing company began opening its platform to third-party services. Today, Uber's expanding on that goal by launching the Ride Request Button, a feature developers can easily integrate into their iOS and Android apps. Uber explains that, with a few lines of codes, devs can add this button next to an address or another "intent to ride" area in an application, which users could then tap to call for a car pick-up. It's worth noting that Uber competitor Lyft started doing something similar recently, letting people request rides directly from Slack, the popular productivity-focused app.