10 Beautifully Designed Ecommerce Sites With Great Design

Most often, websites are the main source of communication between the company and the customers. So, you must be aware of what sort of information you should display. But, gaining customer's attention requires attractive design.

An attractive website always helps in making successful online sales and marketing. That's because a good design makes your website look more authentic and increases the value of your products. A good design contains clever use of typography, visual effects, , creative navigation options and so on.

By putting all these ideas together you can easily design websites that are visually appealing. You can also take examples from the list below and use their designs as a reference. This list contains ecommerce websites with great shopping experience and impressive branding.

1. Threadless

Threadless originally sells graphic t-shirts with creative arts as they claim to help "arts unknowns become arts totally-knowns". This Chicago based company seem to be doing well since they opened in 2000 and a fair bit of their success can be credited to their visually appealing online store.

Threadless.com is designed with bold fonts, colors, layouts and unique icons that add a lot of energy to it and offer a seamless navigation through their inventory. The inventory is well-organized by gender, type etc. which does not look hectic at all.

A search box is featured on the top-right corner for taking keywords which further takes into a page with lots of other filters. Their promotions are featured on the header with great designs which ensures visitors don't remain without noticing it.

2. Urban Originals

Urban Originals has been selling accessories for both men and women since it opened in 1999 with a brand promise – "Enhance more than just your look". Be that true or not, the look of its online store, for sure, is enhanced with a great design.

On the homepage, the high quality photos of models endorsing their products are displayed on a beautiful, large, full-width slider. The design is simple yet they elegantly display their products on a neat white background.

The fonts are unique and the search features are excellent. This Australia based company has done a great job with designs on its store to give customers a smooth shopping experience without any distractions.

3. Design By Humans

Design By Humans sells graphic t-shirts, phone cases and wall art prints from over 15000 artists from all over the world. It has done a remarkable work in designing its storefront just as well as it seems to be doing with its sales.

The use of bold, eye catching colors makes the site look vibrant. The products are displayed in boxes using a tight grid layout and they promote their products in the featured boxes- all that gives them a blog-like look instead of an old-fashioned store.

The inventory is neatly managed into categories and subcategories to help smooth navigation through their extensive collection of tees.

4. Inkefx

Inkefx also sells graphic t-shirts. The significant use of dark yellow and black colors has given it a grungy look that fits the style of tees for sale on the website. The products are neatly displayed in big boxes on the homepage along with descriptions.

The large fonts and icons make it easy to navigate through. Promotional offers and discounts are exhibited on a large banner in the header.

5. Ink And Spindle

Ink And Spindle is based in Australia and sells textiles. As beautifully as they design their textiles, so is there storefront designed, minimally with stunning photos and gorgeous fonts.

The homepage is designed as a single page long scroll that tells the story of the company in novel fashion. Beautiful photos and texts are animated to slide onto the page from either sides while scrolling. To make jumping onto different sections on the homepage easier, a menu bar is placed on the top.

Above that menu is another navigation menu that takes customers to other pages. Although two navigation menus are a little confusing at first, the site's minimal eye catching design is worth a mention here.

6. Bill Blass

Bill Blass retails clothing items. This retailer has moved away from the conventional way of displaying products in separate boxes and showcases its products in a stream so they appear not separate but a single big image on the homepage. The customers can click through the products to acquire more information and add them to their carts.

This creative approach of showcasing when combined with a beautiful color scheme and great typography reveals a trendy looking ecommerce website. To engage the visitors and keep them coming, it has added an inspiring feature of dropping funny items among the products such as a fried egg.

7. Archive Books

Archive Books is a book retailer. It has designed its ecommerce website in the traditional newspaper column layout with monochrome images. And it has managed not to look cluttered despite having used most of its space for texts, saving you lots of scrolls while reading.

All those texts on the page and you can still navigate through it easily, that is how it has managed to be in our list- for excellent user experience.

8. Ada Blackjack

Ada Blackjack is a store for handmade bags and leather goods. Among the ecommerce websites, it stand outs for the expressive use of large hero images. They showcase the products neatly and elegantly with beautiful high quality photos making the ecommerce site easy and intuitive to use.

Although the overall design is traditional, products on individual detail pages are shown overlaying the large version of the product image within the page, moving away from traditional popup and making it simpler and cleaner.

9. Good As Gold

Good As Gold is a New Zealand based fashion store. Their ecommerce website is bold and heavy with high quality images. The big homepage imagery looks impressive enough to entice the users to browse through their wide range of clothing collections.

The inventory is well managed in big drop down menus to make it easily navigable. Navigation is further made easier on the brands page by listing every vendor from A-Z. One of the inspiring feature of this ecommerce website is how their logo turns into a loading spinner to indicate that the page is loading.

10. Mulberry

Mulberry is an English design company renowned for its extensive line of luxury fashion bags for men and women. Along with bags, their product range also includes womenswear, accessories and footwear.

Although the website is designed in a simple layout, the artistic use of high quality product imagery in their website does well its job of enticing customers in. All the effort of designing this ecommerce website seems to be focused on the product images, with simplicity and easy navigation in mind.

Their website includes a gallery and a blog which contains photos and articles about celebrities sporting their bags, which contributes to draw in visitors to their website.