Trump campaign snaps up

Jeb Bush is familiar with this strategy.

Sponsored Links

Reuters/Mike Segar
Reuters/Mike Segar

The next step of the 2016 Presidential election? Apparently, domain squatting. Wired reports that after Hillary Clinton's campaign declined to buy a domain consisting of her last name combined with that of her running mate, the owner sold it to her opponent. As noticed earlier today by a reporter for Politico, hosts a Drudge Report-styled collection of negative headlines about its namesakes (and absolutely no bad news about its owner), with a small tag at the bottom indicating who owns the website.

The former owner snapped up the domain back in 2011 for $7.30, and USA Today reports he sold it for $15,000 after Clinton's campaign offered $2,000. Of course, the strategy is not making its first appearance in this year's race, as Donald Trump's campaign previously obtained as a redirect to its official website. Unless it's due to media coverage, it's hard to see who will run across a website that the previous owner said was getting 50 hits a day, but we suppose you have to do what you can for SEO.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Popular on Engadget